Uber’s design director on what it took to redesign a global product


Didier Hilhorst is a director of design at Uber. In this episode, he shares how his graduate degree in economics helped mold him as a designer and, in turn, shape how he and his team redesigned Uber from the ground up.

It’s not every day economics and design overlap with one another. But for Didier, they do. He explains how elements usually not thought of as a design tool, such as price, can be used as part of the product experience, not just an afterthought.

Starting a redesign from scratch with a product as large as Uber is no easy task. To help facilitate better communication between designers and engineers, Didier explains how Uber built an internal tool from scratch to help design at scale.

Jared Erondu and Bobby Ghoshal are the hosts of High Resolution. This post and episode notes were put together by freelance writer, Gannon Burgett. Watch for High Resolution episodes to drop every Monday on TechCrunch at 8 a.m. PT. You can also listen on iTunes and Overcast.

Source link

Products You May Like

Articles You May Like

How the Kindle was designed through 10 years and 15 generations
Step into the Pixar movie “Coco” in VR (The 3:59, Ep. 318)
Food delivery upstart Deliveroo adds $98M to its Series F, now totals $480M
Study: Russian Twitter bots sent 45k Brexit tweets close to vote
5 ways to use Alexa in the kitchen

Leave a Reply

Your email address will not be published. Required fields are marked *